L/UNIFORM CREATES THE BEST THING SINCE SLICED BREAK FOR POILANE


L/UNIFORM x POILANE


A loaf of bread merits protection. Especially Paris’s famous Poilâne bread, known the world over. The distinctive round loaves, prepared the old-fashioned way by craftsmen-bakers, need to be cared for, cuddled, caressed and cushioned. L/UNIFORM has created a supple bread envelope in raw cotton and linen for the House of Poilâne. It’s not coated, since bread needs to breathe so it won’t go soft. And since a fine loaf is as good as any cake, its tie-string fastener can adapt the bag to any shape. Smart! But when you think about it, not only good bread needs protecting. There’s nothing stopping you from using the envelope for laundry, or for any of your most prized possessions.

L/UNIFORM x POILANE


Published on October 2016

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